term-in combines AI booking, client management, SMS reminders and Google reviews in a single software — built specifically for hair salons, barbershops and beauty studios. No plugin chaos, no 5 different tools, no monthly commissions — one solution for everything.
Your clients book via chat in natural language — "Tomorrow 3 PM haircut" is all it takes. The AI understands German and English, automatically recognises services, staff and preferred times. No forms, no dropdown menus, no account required. The drop-off rate drops from 50 percent with traditional booking forms to under 20 percent with the chat solution. Available as a widget on your website or as a standalone booking link for social media and business cards. The system also processes complex requests like "Next week Wednesday or Thursday, preferably afternoon, balayage with Lisa" — and suggests matching slots. Colloquial phrases, abbreviations and various date formats are reliably recognised. Within 2 seconds the client receives a confirmation — faster than any phone call.
Automatic appointment reminders are sent 24 hours and 2 hours before the appointment. This reduces no-shows by up to 60 percent. Clients can cancel or reschedule via reply SMS — the freed slot is automatically released for other bookings. Included in the price, no extra cost per SMS — unlike many competitors who charge 5 to 15 cents per message. With an average treatment price of 45 euros and 3 prevented no-shows per week, you save over 500 euros per month. Over a full year, that is 6,000 euros in revenue that would otherwise be lost. SMS messages are sent under your salon name — professional and with your salon name as the sender.
2 hours after the appointment ends, your client automatically receives an SMS with a direct link to your Google review page. The text is friendly and non-intrusive — not an aggressive request, but a polite invitation for feedback. Salons using this feature increase their review count by an average of 300 percent within 3 months. An increase from 10 to 40 reviews can improve your Google ranking by several positions. More reviews mean more visibility in local search, which in turn brings 15 to 30 percent more new clients. The automated growth cycle runs in the background without you having to do anything. You can customise the review text and change the send time — for example the next morning instead of 2 hours after the appointment.
All appointments, clients and statistics at a glance — in a clear interface. Day and week views, staff calendars, booking history and revenue overview. The dashboard is fully mobile-optimised — check your schedule from your smartphone, tablet or desktop, at home or on the go. See in real time who has booked, which reminders have been sent, who has left a review and which slots are still available. Colour coding shows the status of each appointment at a glance: confirmed, reminded, cancelled, no-show. The dashboard gives you back the control you lost to phone calls and WhatsApp chaos. Manual bookings can of course also be made directly in the dashboard — for walk-in clients or phone enquiries.
One line of code — that is all you need to activate AI booking on your website. Copy the widget code into your website and an elegant chat button appears at the bottom right — unobtrusive but always visible. Works with WordPress, Jimdo, Wix, Squarespace, Shopify and any other website — no plugins, no compatibility issues. Alternatively, term-in automatically creates a standalone booking page at term-in.app/your-salon — share this link on Google Business, Instagram, WhatsApp and business cards. No website of your own needed. The widget loads asynchronously and does not affect your website loading time. It automatically adapts to your page's colour scheme and looks perfect on every device — desktop, tablet and smartphone. Over 42 percent of all bookings come from mobile devices.
Available in the Business plan: Individual calendars for each staff member with their own working hours, breaks and availability. Each staff member can offer different services — a colourist will not be booked for beard grooming. Clients can specifically book their favourite stylist or let the system assign the next available staff member. When someone is on holiday or sick, block individual staff members with one click — already booked appointments are automatically notified and can be rescheduled. Add new staff in under 2 minutes: name, working hours, services — done. No double bookings, no conflicts, no lost notes.
Full client history at a glance: every visit, every service, every transaction is automatically recorded and stored. Add notes for individual preferences — favourite shampoo, preferred cut length, allergies to certain products, conversation topics. GDPR-compliant storage on German servers with encrypted transmission and automatic deletion on request. Client data is automatically created from bookings — no manual entry, no duplicate records. Identify regular clients who come consistently and spot churning clients who have not booked for over 8 weeks. Export client data at any time as CSV for your own accounting or marketing purposes.
Included in the Business plan: Detailed utilisation analysis per staff member and weekday shows you exactly where spare capacity lies. No-show tracking with trend analysis identifies patterns — for example that Monday afternoons have the highest cancellation rate. Revenue forecasts based on historical booking data help with staff planning and budgeting. See which services are most profitable, which times of day need optimising and where untapped revenue potential lies. Compare the performance of different months and identify seasonal trends. Data-driven decisions instead of gut feeling — that is what separates successful salons with 85 percent utilisation from those struggling at 60 percent.
term-in is continuously being developed. These features are currently in development and will be available in the coming months.
Clients can join a waitlist when their preferred appointment is already taken. As soon as a slot opens up — through a cancellation or reschedule — the next client on the list automatically receives an SMS with the offer. This maximises your utilisation and minimises downtime. Especially valuable for popular stylists with long lead times: no slot goes unused, even with last-minute cancellations.
Request a deposit at booking — for example 10 or 20 euros for premium treatments such as balayage or extensions. This further drastically reduces no-shows for expensive services because clients have already invested financially. Payments are securely processed via Stripe. You define at what treatment value a deposit is required. Settlement against the final price is automatic.
Manage multiple branches in a single dashboard. Shared client database, cross-location statistics and centralised staff management. Clients can switch between locations without having to re-register. Ideal for growing salon chains and franchise businesses that want to offer a consistent and professional booking experience across all branches. Compare the performance of different locations and identify best practices.
How does term-in compare to the most common booking methods? Here is the honest comparison — based on real usage data and industry standards:
| Phone | Treatwell | term-in | ||
|---|---|---|---|---|
| 24/7 Bookable | ✗ Business hours only | ~ Delayed | ✓ | ✓ Instant |
| AI Understanding | ✗ | ✗ | ✗ | ✓ NLU |
| No Commission | ✓ | ✓ | ✗ 25-35% | ✓ 0% |
| SMS Reminders | ✗ | ✗ | ✓ (Extra charge) | ✓ Included |
| Auto Google Reviews | ✗ | ✗ | ✗ | ✓ |
| No-Show Reduction | ✗ 0% | ✗ 0% | ~30% | ✓ up to 60% |
| Daily Time Spent | 45-60 min | 30-45 min | 10-15 min | <5 min |
| Own Client Data | ✓ (Paper/memory) | ~ (Chat history) | ✗ Platform owns it | ✓ 100% yours |
| Setup Effort | None | None | 30-60 min | Under 10 min |
| Monthly Cost | €0 (but time lost) | €0 (but time lost) | Commission + subscription | From €29/month |
The decisive advantage of term-in: you retain full control over your client data and pay no commission — while enjoying all the benefits of a modern AI booking system. Treatwell and Planity earn on every single booking — with an average salon revenue of 8,000 euros per month, that is 2,000 to 2,800 euros going to the platform. With term-in, the full revenue is yours. At the same time, SMS reminders save you up to 6,000 euros per year in no-show losses and automatic Google reviews continuously bring in new clients — without additional advertising costs.
All data is stored GDPR-compliantly on German servers and transmitted with SSL/TLS encryption. Client data belongs exclusively to you — term-in does not sell, share or use your data for its own purposes. Unlike platforms such as Treatwell, which own your client data and use it for their own marketing, with term-in you always have full control. On request, client data is completely deleted within 24 hours — as required by GDPR. Regular backups protect against data loss. All staff logins are password-protected and can be individually restricted — so your team only sees the data it needs. Two-factor authentication for owner accounts provides additional protection. Unlike free tools such as Google Calendar or WhatsApp, with term-in you meet all legal requirements for processing client data in the service industry.